35

Quick Links
Portfolio

Smiley

WOWWOO CALLBACK

Like us to contact you?

Please fill in this form and we will get back to you shortly.

BBC (BRITISH BROADCASTING CORPORATION) | WOWWOO
15800
portfolio_page-template-default,single,single-portfolio_page,postid-15800,ajax_fade,page_not_loaded,,side_area_uncovered_from_content,qode-theme-ver-7.5,wpb-js-composer js-comp-ver-4.12.1,vc_responsive

BBC (BRITISH BROADCASTING CORPORATION)

BBC BBC
Category
National
About This Project

The BBC decided to generate income from a commercial market place and we were tasked with the launch and marketing of two of their businesses:-

 

THE CENTRE FOR BROADCAST TRAINING (CBST)

Wood Norton, a world renowned training facility for technical, production sound and vision engineers near Evesham in Worcestershire.   The first ever business to be launched by the BBC!

 

WOOD NORTON HALL & CONFERENCE CENTRE

Wood Norton Hall is a historic main building which received a multi-million pound refurbishment by the BBC.  It was then launched as a luxury 45 bedroom Hotel & Conference Centre.

 

  • Consultancy
  • Research
  • Logo, branding, positioning
  • Stationery & menus
  • Corporate folders & brochures
  • Extensive and complex training course information books covering all the modules available
  • Launch, promotional video and launch events for different markets at BBC Wood Lane Studios including teasers, invitations, management of responses, theme, creative treatment, high-tech production, catering and management, speaker scripts
  • Post launch mailers and brochures
  • Advertising and photography
  • Copy-writing and direct mail
  • Set-up and management of database system
  • Events programme development and promotion
  • Exhibitions – across Europe
  • Reservations forms, key cards & guest questionnaires
  • Development and marketing of:  wedding package, Christmas package, corporate entertaining (including golf)